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Little Mix’s career: An Ode to Empowerment and Friendship Through Music

Aimen 23110094


Music, like any other media, is a powerful teaching tool. It consciously constructs messages through certain devices and then sends out those messages into the world that listeners grasp and assimilate. It is a medium through which messages are often subconsciously taken in that have the potential to form important values for life for listeners and to shape their perspectives. Music has the power to invoke emotions that most of us come to associate with the messages, and the two tend to amalgamate together to leave long-lasting impressions on listeners. Taking note of the power of music, I believe it is important to use it responsibly as a device to put out powerful, wise and relatable messages into the world.


Throughout a career spanning 10 years, Little Mix has been doing exactly that. Little Mix are a British quartet who rose to prominence in the 2010s. The girl group has been noted for their involvement with the feminist, female empowerment, and women’s rights movements. Much of their music conveys powerful messages on topics including feminism, bullying, empowerment, gender equality, body positivity and sexism while also being catchy and touching upon multiple different music genres. Their audience is majorly females in their adolescence or early adulthood, a time when many young people are forming ideas about life, relationships, self-worth, and their own personal identity. Therefore, Little Mix’s music has the power to influence these ideas and impressions, and they use it for good to convey messages that empower young people. All criticisms aside, I believe that the girl group has (pretty much) responsibly used music to unapologetically express their voice, write songs that actually pack more of a punch and promote empowerment. By now you can obviously guess that they’re one of my favourite artists on my playlist, and I will discuss 3 different themes that the girl group has touched upon in their discography and artistry that are ever so relevant for young adults in today’s time and age:


Body Positivity

Their entire 5th album “LM 5” was an uplifting ode to women. The only genre that I can think of that it belonged to is “fierce, sexy and self-assured”. It’s song “Strip” brings forth a conversation about unnecessary body expectations that are placed on women. It sends out a message of self-love while the girls passionately sing about overcoming struggles that arise from body shaming. It encourages young people to feel good about themselves and their physical appearance and points out how it is okay to have flaws. It is important to note how visuals are used here to construct and communicate meaning. The song album artwork features the words “talentless”, “insignificant”, “fat”, “weak” and “not good enough” covering the naked bodies of the Little Mix girls as they pose. As they stand covered in the slurs that they receive most frequently on social media, the girls send a powerful message of acceptance, embracing your bodies and celebrating your sexuality while lifting each other up. Now that is empowering. That is Girl Power in action. The song also has unconventional beat changes and a chorus so catchy you’ll find yourself humming to it long after you’ve heard the song. In ways like this Little Mix sends out messages about female empowerment through catchy tunes and a repetitive chorus that tends to leave strong impressions on their audience. Moreover, Little Mix followed their single by sharing their own unfiltered personal experiences of their struggles with their appearance (e.g. Perrie Edwards shared her story about freckles, Leigh-Anne about her afro hair, Jesy Nelson about her weight) and how they came to embrace their insecurities. In a world where bullying and body shaming are regrettably so common, Little Mix serve important reminders every now and then that it is okay to love your own skin.


Empowerment and self-love is not just restricted to females, but is inclusive of all communities, genders and races.

2016 saw the release of Little Mix’s 3rd studio album, as well as the single “Secret Love Song”. It’s a pop-inspired ballad that was openly dedicated to the LGBTQ+ community by the girls, who used the song as means to empower the LGBTQ+ community and help them deal with their sexuality. Moreover, Little Mix makes sure to dedicate every live performance of the song by displaying a pride flag in the background. The band are amazing LGBTQ+ allies. In their ‘Only You’ music video, the band showed a same-sex romance. Representation like this is so necessary; it allows the queer fans to feel heard and gives them messages about how to feel empowered by owning their sexuality. For the debut performance of their single "Shoutout to My Ex", Little Mix made sure to be as inclusive as possible. Their female back-up dancers all wore shirts with the names of their exes, including female and gender-neutral names. It is events like these that prove that the band wants to empower ALL genders, not just women. Moreover, Leigh-Anne posted a message on social media encouraging her young, black followers to love their skin colour and afro hair. Social media actions such as these become powerful reminders of how empowerment is for everyone, regardless of colour. Little Mix have also communicated through their music that empowerment is ageless. Cited as a girl power and gay anthem, the girl group used their song “Power” to lyrically address gender equality and empowerment. The members also featured their mothers in the music video, showing each member’s mum striding alongside their daughter. I found this representation really unique and interesting. The inclusion of their mothers was symbolic of the fact that empowerment is ageless: it is for all generations. The song confidently gives out a message of recognising the importance of equality, of representation and of respecting women of all ages, all generations.



Friendships

Friendships are a consistent and recurring theme in Little Mix’s discography. That’s because the members themselves share an unbreakable bond. Throughout their career they have demonstrated how much power there is in friendships. They are four women who have been running pop together. Even for females, their entire discography and concept is a fortification of sisterhood, a show of strength and solidarity. Their title tracks “Between Us” and “Nothing Else Matters” have central themes of friendship and the powerful chemistry these ladies share through lyrics that are very endearing and downright sweet. Few songs can accurately depict power of a strong friendship, and the hope that strong friendships last forever. These are songs that not only emphasise on the power of friendships and advocate for uplifting each other, but they will also make you want to run to your closest friends and dance with them as if “nothing else matters”. This powerful messaging of celebrating friendships and sticking together, appreciating and uplifting each other is ever so relevant to take away for the audience, especially in a world where young adolescents often feel alone or detached or sometimes even “ostracized” from family or society. During these times it is important to stick together and be there for each other, and Little Mix teaches us exactly that through media.




 
 
 

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10 Comments


This is a very interesting blog article Thank you for sharing this. Over the years I have seen it growing. My point of view on this is that it portrays the idea that not only female friendships are important but keeping women together for a bigger cause is also important. I am an advocate of how when masses come together can bring about a big change whether it be through music or any art form.

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Aimen 23110094
Aug 07, 2022
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Hi Mahnoor!

I think music has the power to induce change. Like all other forms of media, it is a powerful tool that can not only educate the masses but also bring them all together to advocate for a big change.

I'd like to add that through the messages that Little Mix have imparted, they have been able to bring about changes in the world and improvements for the empowerment of women. For example, when Little Mix released their single "Little Me", Leigh Anne voiced out about the criticism she received for being black. Since then, she has also teamed up with her fiance to create a charity to support and empower black communities called "The Black Fund". The fund…


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Jehangir Ali Shah
Aug 07, 2022

Interesting article! Thanks for sharing on this!

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Khadija Tahir
Aug 06, 2022

Very well articulated. I have been a fan of Little mix for such a long time and absolutely love their music and what they stand for. I love that you highlighted friendships as one of their main messages. The kind of unconditional love and support that Female friendships bring to our lives is truly underappreciated. And I think being in the entertainment industry where women are constantly pitted against eachother, Little Mix continue to remain a good example of uplifting others as well as their own team members through their music. Thank you for writing about them I really enjoyed your blogpost!

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Areej Tauheed
Aug 06, 2022

Hey Aiman, thank you for writing this blog and reminding me of why I loved Little Mix through all these years!

One of the most diverse and motivating musical groups I have come across is Little Mix. They convey that females can do anything if given a chance to show off their talents. In the same way, they encourage their audience to reject patriarchal ideals of beauty and to be themselves simply. Many young people and individuals who feel as though their lives are slowly eroding have found inspiration and courage from their music. Little Mix songs have a particularly profound effect on listeners' brains and hearts, especially those who are emotionally linked to music as a comfort. Little Mix, as a…

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Aimen 23110094
Aug 07, 2022
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I agree with your viewpoint wholeheartedly Areej! I think one of the reasons why Little Mix have been able to impart these strong messages of empowerment and have had such a strong positive impact on their audience is because they're very real, and they express whatever is on their mind via music. They don't hold back when they want to say something, and they're not afraid to say whatever's on their mind. As Jade once said, after the release of LM5: “This is the album we’ve always wanted to make. We’ve just stopped caring as much about what people think. We’re not as scared anymore to write about things that are a bit more controversial.”

Since whatever music they make…

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Hey Aimen! This blog caught my attention. The way you expressed your thoughts greatly, I loved it. Well-articulated!


I really loved their songs. One of their songs made me understand the significance of self-love. Like, you should love who you're inside and out. Once, I read an article, it was written that they're the first girl group who won the competition against boys after Pussycat dolls did that. It gives us the message, if girls given the platform to showcase their skills, they can even move mountains. Like how they're teaching their viewers to scrap the patriarchal standards of beauty and just be yourself. As i loved their songs for the message they're promoting, so views are going in favor of…


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Aimen 23110094
Aug 07, 2022
Replying to

Hi Ammara, thankyou for penning down your thoughts on Little Mix!! I agree with you wholeheartedly. Unfortunately yes, despite their strong messages of body positivity, self confidence and empowerment, they struggled a lot during their early years to establish themselves as a successful girl group in the U.S. This is especially during the years 2013-2018. One of the reasons for this is because of the presence of other girl groups in industry in the U.S. at the time, for example Fifth Harmony. Secondly, the girls don't get much radio time in the U.S., and maybe that is owed partly to little promotion from their record label in the U.S. Moreover, it is a very popular fact that the audience in…

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